In this post I will question the nature of spoiler warnings and whether or not they are justified. Hmm. Did I just give away my whole idea? Oops.
I understand the need for spoiler warnings and dislike the necessity. I’m not quite sure who came up with the idea, but I’d like both to thank and smack them. Thank, because it’s kept me from finding out secrets I didn’t want revealed. Smack, because there’s something inherently absurd with thinking you can read a review of a book or film without something getting revealed. I mean, come on. It’s a review.
It’s a simple enough thing to add a warning, and I almost always do. But there’s a part of me that, when adding it, feels like a hypocrite. I wrote something and now I’m warning you not to read it? Yeah, right.
A while back, John Scalzi proposed a statute of limitations on spoiler warnings, as follows:
Television: One week (because it’s generally episodic, and that’s how long you have until the next episode)
Movies: One year (time enough for everyone to see it in the theaters, on DVD and on cable)
Books: Five years (because books don’t reach nearly as many people at one time)
I think that’s a fine system, but it’s as arbitrary as anything else to do with spoilers. If a book has been out a hundred years and a faithful film adaptation is released this month, how much can you reveal about the film without warning? 
I have a ton of questions and no ready answers. Can fear of spoiling make for timid and over-cautious reviewing? Conversely, can a reviewer reveal more than they should, even with a spoiler warning? Or is “contains spoilers” carte blanche to spill all the beans?
If someone comes up to you and says, you know, Darth Vader is actually Keyser Söze, or something—giving away the big secret at the end—you want to boot them in the junk. Deliberately ruining an ending is not only giving away a spoiler but also being an ass-hat.
End-ruining comments aside, what qualifies as a spoiler? What is fair and reasonable information to present without a warning? The Wikipedia entry on spoilers reads, “Spoiler is Genex slang for any element of any summary or description of any piece of fiction that reveals any plot element which will give away the outcome of a dramatic episode within the work of fiction, or the conclusion of the entire work.” That’s a lot of “any.” Is it even remotely possible to review fiction without spoiling something, under this definition? Are reviews all spoilers in and of themselves, then? Or should reviews focus only on writing mechanics such as word choice, rhythm of language, concision and such, avoiding plot altogether?
Were I reviewing Steven Brust’s Agyar, for example, it could be considered a spoiler to so much as mention that the title character is a vampire. But vampirism is what the entire book is about. Similarly, you can’t discuss so much as the title I Am Legend without giving away the ending of the book. On the other hand, I could mention a hundred details about Alice’s Adventures In Wonderland without ruining anything.
Spoilage is relative. What ruins a story for one person is enticing for another. Cover art and back cover copy can be full of what some would consider a spoiler, but we buy the books anyhow. That said, spoiler warnings are meant as a courtesy, and I’d be ill-advised to look to marketing material for standards of civility. 
I know this is all much ado about nothing. I just think it at least bears passing consideration that the whole topic of spoilers is far from clearly defined. But I know that I’ll just buck up and keep putting warnings on reviews and expecting them from others. And I’ll also keep in mind that a review, any review, might contain a something I’d consider a spoiler, with or without a warning.
VIEW ALL BY · Thursday July 02, 2009 02:11pm EDT
(Sixth Sense Spoilers Below for illustrative purpose)
Summary joke aside, I try to keep any review or comment I make about something to my friends purely "spoiler free", and so far I seem to know the line. Example, reviewer can say "the huge plot twist at the end is well done." instead of saying "I loved the scene where Darth Vader revealed that he was Keyser Söze. I think a good rule of thumb when reviewing to be "spoiler free" is to just talk about the tropes vaguely and how they came across in execution. Like saying "The main character's PoV in Sixth Sense is amazingly pulled off." Makes you pay attention to the PoV a little more without really knowing why.
As to wanting to be spoiler-ific, if I see a "spoilers below", I expect carte blanche summary of plot that would fly for a High School book report. Example: "He's a f'in Ghost!"
What annoys me the most is the "some spoilers" warning. That is like the reviewer saying "There are things I just have to let the beans out on and don't feel like taking the time to mask them in a non-spoiling way." This is like saying "The main character's PoV is really interesting, especially if you notice who the only person he interacts with through the movie." Kinda gives it away, doesn't it? But, the reviewer may think they saved the spoiler. Bleh to that, I say.
VIEW ALL BY · Thursday July 02, 2009 02:29pm EDT
VIEW ALL BY · Thursday July 02, 2009 02:36pm EDT
I also think a week spoiler-free zone on television shows is a bit short for today. Most people I know don't watch television on a weekly basis unless it's Lost or BSG and with DVRs it can be a month or so before people catch up. Additionally, at least online, you have people from various countries who usually hang out in the same areas and that can mean delays of months if the person in question doesn't choose to download the torrent. In that case, I think at least a warning is courteous.
My experience is mostly message boards where this kind of thing is easier to control - if you haven't seen the latest show, stay out of the thread if you dont' want to be spoiled. It's usually the out of discussion talk - in an unrelated thread or article or review - that spoils things.
@2 - Agreed.
VIEW ALL BY · Thursday July 02, 2009 02:47pm EDT
My general rule of thumb is to take whatever cool thing I want to talk about, make sure it's a concrete kind of thing, and then strip away context until it seems just right. I can talk about a prince and a witch who meet on a road of ironic destiny; but I don't tell you what happens or how it ends.
I add enough such cotton-wrapped details to support the bigger themes of the book that I want to talk about (any book can have a theme, even if it's just "this book is the genre and the genre is this book"), because handwaving is not a satisfying book review. The right number of such details varies; having too many may still not spoil the book, but will still be overstaying your welcome.
I do not do plot summaries. They're kind of boring and indeed can be spoileriffic because they provide too much linear context.
I tend to consider reviewing collections (anthologies and whatnot) more difficult than reviewing single books; the more disparate in theme the elements of a single review "unit" are, the more difficult it is to do the above.
VIEW ALL BY · Thursday July 02, 2009 02:48pm EDT
I think The Usual Suspects is solidly mediocre movie with a fantastic surprise ending. Take away the surprise factor and you have... well, a solidly mediocre movie that (at least for me) isn't much worth sitting through.
The already-classic spoiler example is The Sixth Sense, with a surprise ending that's phenomenally well done. But even when you know what's coming, it's still a pretty decent movie. In fact, it stands up to a rewatch because of knowledge of the twist: I find myself watching it repeatedly just to see the remarkable brilliance used to set up that ending without it being in the least obvious.
And, of course, there's The Empire Strikes Back, which was definitely had a huge plot twist at the end. But there's so much more going on in that film, that even knowing that twist is coming, it's still very much worth watching. Heck, just look at how often it's watched and rewatched even still.
I guess my point is that some movies handle being spoiled better than others. The one-trick pony movies (I'm looking at you, Mr. Shamalamadingdong, with everything after The Sixth Sense) just aren't worth watching if spoiled, but others might almost become better for it.
VIEW ALL BY · Thursday July 02, 2009 04:43pm EDT
I am totally fine knowing plot details of a movie. If it has a big twist ending, and knowing the twist ending "ruins" the movie for you, then it probably wasn't a very good movie anyway. As @ 5 said above, knowing the twist of The Sixth Sense is actually not that bad, because it doesn't change what happens in the movie. It's still about a boy who talks to dead people and a guy who feels increasingly alienated from his own life, desperate for a personal connection.
Where I think it gets hazy is older television, film, and literature. If there's something I'm watching right now, even if it's old, I don't want to be spoiled. I believe that the onus is on me to not be spoiled. For instance, I'm watching Deep Space 9 right now (a show I never previously finished), and for me to wander into a DS9 review and then bitch that it spoiled a 15-year-old show would be pretty damn obnoxious on my part. I don't think it's the reviewer's responsibility to make the spoiler decision there.
What bothers me is that I find spoilers is totally unlikely places. I was really good about avoiding DS9 spoilers, and then I saw an article about the actress who played Dax (the actress, on a totally different project!) which revealed her character's entire arc. Argh! There is no reason for that!
Ultimately, I think the 100% purity approach to spoilers is ludicrous and impossible in the digital age. I don't remember ever NOT knowing that Darth is Luke's father. That doesn't make it any less awesome of a movie. I *do* believe in preserving big twists like that for as long as humanly possible for someone, and that it's always preferable to go in not knowing about it, but I don't for a second believe it can "ruin" a good film or book. It only ruins terrible ones that don't otherwise stand on their own.
VIEW ALL BY · Thursday July 02, 2009 05:03pm EDT
Thanks for the detailed and well thought out responses, everybody!
VIEW ALL BY · Thursday July 02, 2009 06:19pm EDT
The whole M. Night Shyamalan issue would take up an entire post and thread of its own, I think. Whether he's a Great Artist with Horribly Marketed Films, or a Fallen Creator with One Trick Ponies, something went wrong somewhere.
VIEW ALL BY · Thursday July 02, 2009 06:25pm EDT
[Spoiler Warning]
He's a robot-zombie, not to be confused with his enemy, the zombie-robot Michael Bay.
VIEW ALL BY · Thursday July 02, 2009 06:36pm EDT · amended on Thursday July 02, 2009 06:39pm EDT
Actually, it's all because of the trees. We must all OUTRUN THE WIND!!
My second-favorite m15m is of The Happening. (The first is Van Helsing.)
Added Note: it probably goes without saying that m15m (Movies in 15 Minutes) are full of spoilers.
VIEW ALL BY · Thursday July 02, 2009 06:39pm EDT
And at first, I thought you were correcting my typo of its/it's, heh.
VIEW ALL BY · Thursday July 02, 2009 06:44pm EDT
I am pretty spoilerphobic -- I mean, you can't watch something for the first time twice, right? Once you're spoiled, you can never be unspoiled. I hate the stealth ones the most, though. Once on an rpg newsgroup, someone started a post with "I'm going to put my PCs in this adventure", detailing it out step by step, scene by scene. Sounded interesting, if a bit railroadish. Then he added "This is of course what happened the episode " which was the next thing I was going to watch.
Thursday July 02, 2009 07:15pm EDT
And for amusement's sake: ObFilk: Tom Smith's Spoiler Alert.
VIEW ALL BY · Thursday July 02, 2009 07:19pm EDT
Anyway. I generally don't mind being spoiled--I tend to agree with Torie's assessment of a work being good regardless of whether it's being watched or read for the first or twentysecond time. There are some exceptions; I couldn't countenance being spoiled on Battlestar Galactica, so I made sure to download that show on iTunes asap, and if iTunes dragged its ass in putting it up (as sometimes happened), it was off to the torrents for me. In any case I made sure to watch it as soon after airing as possible--as Torie says, the onus of remaining unspoiled fell to me.
On the other hand, I don't mind being spoiled on Lost, oddly enough. I'd often transcribe the episode recaps on here without having watched the episode (which is why I'd never chime in, of course). When I got around to watching the show a few days later, I'd still enjoy myself, despite the fact that sometimes I had a pretty good idea of what was going to happen. Maybe it's the general wierdness of Lost in particular which makes the ride as much fun regardless of whether you know where it's going. Lost Also has some great cliffhanger/twist moments that have little to do with plot, and are by definition, harder to verbalize in reviews or simply not relevant to the point of the review--the way that one character gets the drop on another, the particular way that the filmmakers decide to reveal something... I dunno.
VIEW ALL BY · Thursday July 02, 2009 08:31pm EDT
Friday July 03, 2009 01:18am EDT
Then I went back and watched it.
Sue me.
I still won't spoil a movie for others. It's rude.
VIEW ALL BY · Friday July 03, 2009 01:52am EDT
Just looking at the VHS cover (yes VHS, google it) I said that he dies in the end.
She still brings it up!
I can't help it that hollywood is so formulaic and predictable.
VIEW ALL BY · Friday July 03, 2009 02:14am EDT
The best spoilage of M. Night's The Happening (which I haven't seen, didn't bother with) was when a friend of mine deadpanned the twist:
The trees are emo.
Hearing that pitch/summary/spoilage was a better experience that I expect of the movie.
VIEW ALL BY · Friday July 03, 2009 02:20am EDT
I've definitely found I enjoy films more when I've avoided the publicity machine. Just saw Moon, glad I didn't see the trailer first.
Sometimes the trailer lies completely. Saw Let the Right One In and it was my favorite movie last year. Saw the trailer afterwards and it was my least favorite media of the year. WTF? That's a totally different movie in the trailer.
VIEW ALL BY · Friday July 03, 2009 02:24am EDT
Terminator 2. The trailer reveals that Arnold is the good guy and that's the cool twisty reason to see it. But if you see it for the first time right after seeing the first film, you don't find out this fact until Arnold tells John to get down and then shoots the T1000 in the mall hallway. Like half an hour into the film. And the suspenseful build up to that reveal is amazing. Cameron is seriously underrated as a storyteller here - people don't realize how well this is structured because they never realize that they are missing a big reveal!
I'm rather anti-spoilage for this reason. I've never regretted avoiding spoilers and have now made a habit of doing so.
VIEW ALL BY · Friday July 03, 2009 10:47am EDT
I once bought a copy of Dickens's "Dombey & Son" and settled in for a good, long, immersive read. 800 page book or so.
The FIRST PHRASE of the introduction, which I involuntarily glanced at as I was turning the page, gives away the biggest emotional moment of the ending. I actually wrote an angry letter to the publisher. I make a point of never reading introductions, but this one seemed out to get me anyway.
Sure, it will still be fun to read the book for the experience of the narrative (especially with Dickens), but it won't have the same emotional impact.
For me, even reading the backs of books often ruins a good deal of a book's impact. Walter Mosley says that "plot is the structure of revelation." That's the whole game, really, especially in SF&F. We read to get a skilled unveiling. Why ruin that with a summary of 2/3 of them on the back of a paperback? I don't get it. Never have. A sense of a book, or recommendation, is enough to get me to read it.
I'm currently reading "The Moon Pool" as published by Cosmos Books. Nowhere on the book is there a description of the plot, and the whole thing is unfolding mysteriously for me, as the author intended. China Mieville's introduction to "At The Mountains of Madness" warns the reader that he gives away key parts of the plot. I stayed away from his introduction, and the book was a revelation.
I agree with Torie @ 6. Good reviews are like good criticism. To illuminate, they don't have to ruin the novelty for you, and that includes not ruining the story.
Borges, one of the greatest reviewers ever, and many of whose critical essays read like extended reviews, was a master of illuminating why something is interesting without ruining the plot. If he can do it, why can't others? In an essay of his called "The Dubious Ethics of the Reader" he laments that so many people train themselves to read only to admire the skill of the writer, not experience--in a kind of innocent way that seems embarrassing in academic or merely pretentious circles--the unfolding of a story or an idea. SF&F people are supposed to be free of the kind of literary snobbery that relegates the sheer delights of reading to a kind of secondary level of appreciation. If that's true, why are we needlessly spoiling it for one another all the time?
Unsignalled spoilers are malicious, pure and simple.
Friday July 03, 2009 02:00pm EDT
Yes. Yes. Yes. Yes. A SF/F author may spend 3/4 of the book carefully leading to a certain point -- but the blurb on the back cover gives it away. However, blurbs are written to sell books, and the blurb writers (marketing department?) try to boil the book down to the elements they think will have the most impact.
As for reviews, if I am definitely going to see / read something, I read the first and last sentences of the review (at most), and save the rest for later.
Extra credit for reading A.A. Merritt.
VIEW ALL BY · Friday July 03, 2009 04:56pm EDT
Friday July 03, 2009 09:59pm EDT
VIEW ALL BY · Saturday July 04, 2009 05:14pm EDT
Sunday July 05, 2009 10:37pm EDT
Monday July 06, 2009 02:11pm EDT
I was pretty mad that Vader was his father. It's a good lie for a villain but a bad truth. Tacky.
=grins= When I was a teen, I didn't know that space opera and soap opera were so closely related.
Anne*---
Thursday July 09, 2009 06:21pm EDT
"Dumbledore dies." Major spoiler alert required.
Friday July 10, 2009 08:11am EDT
She's a recently discovered mummy (+ photoshop). Here's her story.
George Akin, That's Funny!