It seems the only time I surface here is to mention markets that are closing. This week gave us the news that Talebones and Lone Star Stories were closing up shop. And to be completely clear, Talebones has a few new issues that are yet to be published, and then the magazine will be changing to an annual anthology. So, that’s not technically a market closing, but a market changing. Lone Star Stories, however, is closing for the forseeable future.
Of course, the announcement of a market closing gives way to the typical reactionary blog posts of how the market is dying and that there’s nowhere to send stories to anymore, etc. etc. etc. Prime Books publisher Sean Wallace has a nice round up of the discussion that’s going on.
In some ways, I was just going to ignore it all and continue on with my work. And then I saw that people were saying that my magazine, Electric Velocipede, was closed. Not closed to submissions (which it is until August 1) but closed. As in: ceased publishing.
This is not a new problem. People read and see what they want to read and see. A market mentions it’s going on hiatus, and everyone rings its death knell. I know that there is historical precedence on this, but do a little research before you start measuring the coffin, ok? Sometimes places need to close to submissions or go on a short hiatus while they catch up with projects or as they’re getting ready to launch a new project.
I find this whole thing maddening. Angering actually. I’ll have put out the equivalent of five issues of Electric Velocipede since temporarily closing to submissions and then re-opening to submissions. I will get to seven issues by the end of the year since temporarily closing to submissions. I’ve also been nominated for the World Fantasy award twice and the Hugo Award once. I did all of that on my own without the help of an assistant or any sort of lackeys.
Since then, I’ve added an assistant and I’ve negotiated a partnership with Night Shade Books so that I could focus on the editorial side of publishing the magazine. The magazine is now reaching a wider audience than it could with just me at the helm. I recently announced that I was re-opening to submissions. I’ve worked my way through the backlog and will need content for anything we publish after this year.
So, I’ve published at least two issues a year since 2001 (seven total published/to be published in 2008 and 2009 alone), been nominated for three major awards (in 2007, 2008, and 2009, all recent), and I just announced that I was going to be re-opening to submissions in August of this year. I don’t know about you, but that doesn’t sound like a market that’s closed. This year will end with the publication of issue #20, which sounds pretty damn cool to me.
And normally I don’t say anything because I don’t want to come across as a ‘poor me’ and ‘why won’t anyone pay attention to me’ whiner, but I’m sick and tired of seeing people saying things that are just wrong. I update my magazine’s blog and website constantly. Why don’t you check there first before you make an assumption about what’s happening with the magazine? As Neil Clarke (editor of Clarkesworld Magazine) says:
[I]s it really helpful to treat markets that are currently closed to submissions as if they are closed or probably closing? Seems potentially damaging to those markets and not the best way to make sure you have places to send stories in the future.
Neil also pointed out, via instant message, that going by what is listed on Ralan’s (an online market listing) that there’s been more than 600 markets that have closed since the year 2000. How have we survived these past nine years?
For people who bemoan markets closing or going on hiatus, have you bought an issue from them? A subscription? Donated some money? And don’t sit there and wag your finger at me about advertising, etc. I’ve worked for more professional magazines/publishers than most of you. I know how it works. But look around: have you noticed that a lot of your favorite magazines are thinner these days? Not as much advertising money out there as there used to be.
Finding people who want to advertise in a publication that’s predominantly text isn’t easy, either. I’ve worked my butt for years getting advertisers. A main component of partnering with Night Shade Books is to increase my audience so I can reach more advertisers so I can increase my audience. It’s very cyclical. If someone wants to help me in finding advertisers, please get in touch. We can work out a commission on your sales. But be aware, it will be a lot of work, so be ready to commit.
On a post I made to LiveJournal, there are comments from Apex magazine and Wheatland Press who both announced hiatuses earlier this year and have subsequently seen/heard discussion of how they’ve ceased to exist. This is despite both putting out new books and running tables in the dealer’s room at conventions.
It also seems that people forget the markets that are out there. I constantly see lists of existing markets and people never mention places like Weird Tales or Fantasy Magazine. There are interesting new markets out there like Beneath Ceaseless Skies or Clockwork Phoenix, too. And this doesn’t even take into consideration the fact that John Joseph Adams is editing what seems like a new anthology every other month (like the phenomenal Federations or the upcoming Improbable Adventures of Sherlock Holmes) or Jetse de Vries’ upcoming Shine anthology of optimistic science fiction. Jonathan Strahan has also edited a number of excellent original science fiction anthologies lately. And we haven’t even gotten into non-genre markets that are open to genre-esque stories.
While it sucks to lose markets, particularly good markets like Lone Star Stories and Talebones (which, remember, is closing as a magazine to be reborn as an anthology), it isn’t as if there are no markets out there. And it sucks even more for the markets who are working hard to be written off the second they announce a hiatus/closing to submissions.
I’ll let you know when I’m closing up shop. Until you hear different, Electric Velocipede is here to stay.
[image from Flickr user Jim Linwood; CC licensed for commercial use]
VIEW ALL BY · Thursday June 18, 2009 10:18am EDT
VIEW ALL BY · Thursday June 18, 2009 10:50am EDT
On a similar note I was re-reading some of the stories still up at Sci Fiction and thinking, wow, it really was ahead of its time as far as short fiction publishing goes. Really does make you wonder how it would have fared in the era of the ebook - ie now.
Thursday June 18, 2009 11:23am EDT
Death! Death to so-called editors who, as David Schow once put it, "possess no qualifications for that title other than the willingness to bestow it upon themselves," and who spend 90% of their time catering to the slush pile aspirants with submissions logs and handy tips like "Be sure your Word file reflects the title of your story" (Gee, really?) but only 10% of their time thinking about their readers. (Readers are the, ugh, market for lack of a better term. A market failure is a failure to attract readers outside of the pool of submitters.)
Death! Death to the two-bit critics and scenesters who pontificate on the economics of running magazines without any experience in the world of periodicals, to those who never even glance at a newsstand rack and thus have no idea of the amount of churn across all sections of the market, who confuse profitability and sustainability, who are unfamiliar with the relationships between advertising and page counts, cover price and format, "big names" on sales of individual issues (it ain't what you think) ...who who who just won't shut up about the topic for three seconds so as to actually learn something either.
Death! Death to writers who are handed a list of publications seeking short fiction who huff and puff that they don't write stories under 3000 words or over 6000 words or that contain the word "the", who don't even bother looking at the magazines before submitting, who who don't even read short stories at all, for that matter and who don't actually even want to write stories but do so for inexplicable reasons relating to Internet chatter and hoary old theories about the pupal stage of novelists.
Death to them all! Soon Johnny, it'll just be me and you in your backyard, running around and whooping it up with your kids in a giant three-story playfort made of skulls!
(Who says I can't write positive near-future science fiction? Not I!)
VIEW ALL BY · Thursday June 18, 2009 01:01pm EDT
It should make more other people smarter, too. If I rely on memory for something I could easily check, and get it wrong, I'm really embarrassed. (Nothing wrong with relying on memory; so long as it's accurate and current.)
Perhaps some people need to be directed to http://lmgtfy.com (and I wonder if the Jewish Federation of Greater Indianapolis gets a lot of mysterious hits to their homepage that go no further?).
Thursday June 18, 2009 01:41pm EDT
If it's dismaying for a publisher to see writers ringing premature death knells, it's equally dismaying for writers to see the familiar argument of have you bought/donated/advertised. I can't support - I choose not to financially support - every market out there. I have subscribed to EV in the past (iirc) and may again, just have I have supported/subscribed to Weird Tales, Asimov's, F @ SF, and Realms of Fantasy, and The New Yorker and The Atlantic, and oh Doctors with Borders every single month and PETA and CSPI and Planned Parenthood and other great organizations; my wallet only goes so far.
Again, I'm glad EV is thriving and well, and will be around for years to come.
VIEW ALL BY · Thursday June 18, 2009 02:18pm EDT
Interesting. You mention publications in the same sentence as charities. Thinking out loud, here, and casting absolutely no value judgements (I realize that you're not really advocating this approach): I wonder, with regard to the notion of supporting a publication for the sake of supporting it: at what point does the actual quality of the content, your interest in the publication as a reader (putting aside any vested interest in the publication as a potential "market"—and I have the same reservations Nick does about the usage of this term—for your writing), and the inherent sustainability of the publication come into play when deciding where to spend your money?
@Nick Mamatas
I want that playfort made of skulls. Badly.
VIEW ALL BY · Thursday June 18, 2009 02:54pm EDT
VIEW ALL BY · Thursday June 18, 2009 02:57pm EDT
Glorious. I need to make it out to the Black Rock Desert one of these years. Problem is, I may never come back!
VIEW ALL BY · Thursday June 18, 2009 03:36pm EDT
You're absolutely right. And I do appreciate the support that you've shown me over the years.
But on the same token, I know I see more submissions than I see subscribers. If I'm getting 400 different submissions/month, less than 1% of those subscribe or buy an issue. 10% of them subscribing or buying an issue would make a huge difference for a lot of these publications.
Of course, as @pablodefendini points out, do you support just to support, or do you support because you'd actually buy it in the first place?
In my mind, if it's good enough to publish your fiction, it should be good enough to purchase and put on your shelf, shouldn't it?
VIEW ALL BY · Thursday June 18, 2009 03:39pm EDT · amended on Thursday June 18, 2009 03:39pm EDT
Man, my kids would love a fort. Let me know when you're coming, we'll bake you a pie.
Thursday June 18, 2009 04:08pm EDT
Having a lot of non-fiction features not necessarily about fiction (i.e., not just interviews with authors or reviews) seems to be a decent strategy, as does making the reading experience more casual, a la magazines such as One Story or those online venues oriented toward reading on mobile devices.
VIEW ALL BY · Thursday June 18, 2009 06:57pm EDT
That's a nice thought. :)
10% subscribing or buying an issue would make a HUGE difference. > 7200 activated accounts, > 11,500 submissions, largest circulation to date is a little over 500, but that includes a lot of "for review" freebies.
Another thing that would help is getting into libraries. People do read magazines at libraries... often from pretty display racks. If anyone wants to build a "get short fiction into libraries" coalition, let me know. ;) "If you can't afford a copy, or don't want digital but don't want the hassle of paper copies that you don't know what to do with--ask your library to subscribe! :) Then you're winning not just for yourself, but all the other readers out there. ;)" As soon as my town has a branch I'll be hitting them up.
People don't seem to talk to other people about short fiction, except as markets-to-submit-to. Or perhaps there's another world out there that I haven't managed to tap yet? How do we convert "book clubs" to considering a magazine now and then?
Hopefully this isn't whining. We're in for the long haul and we didn't expect "success" to come in just two years. Just putting numbers/targets out there. Brainstorming, some, since the conversations are there...
As an editor, I've practically removed myself from the "reading other mags" loop. I subscribe to a few, but the time to read outside of slush, outside of reviews, has disappeared drastically.