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When one looks in the box, whatever remains, however improbable, must be the cat.

Reactor

Simon & Schuster’s Atria division is launching a new imprint: Skybound Books, a partnership between Atria and multi-platform entertainment company Skybound Entertainment, best known for the TV adaptation of Robert Kirkman’s The Walking Dead. Skybound Books will focus on science fiction, fantasy, and horror stories.

Skybound will publish four to six titles a year, including original fiction and nonfiction as well as projects based on existing Skybound Entertainment properties. The company, founded in 2010 by Kirkman and producer David Alpert, has developed projects in the television, comics, gaming, digital media, and virtual reality spheres.

Michael Braff, formerly at Del Rey, has joined the imprint as senior editor, reporting to Skybound Entertainment senior vice president and editor-in-chief Sean Mackiewicz. Atria’s VP and EIC Peter Borland and senior editor Jhanteigh Kupihea will serve as editorial liaisons. Judith Curr, president and publisher of Atria, described the partnership as “an opportunity to build a publishing home within Atria for writers with bold, new voices and creative visions.”

“We are on a relentless search to find different ways to tell the stories from some of the most creative minds out there,” said Kirkman, who serves as chairman of Skybound Entertainment, “and Skybound Books imprint is a very important component of that endeavor.”

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