This won’t be your mama’s Blair Witch! That’s what Lionsgate and Blumhouse execs Adam Fogelson and Jason Blum promised at CinemaCon today, where the studios announced a multi-film partnership that includes remaking (or making a sequel of?) the 1999 found footage phenom, The Blair Witch Project.
“I have been incredibly fortunate to work with Jason many times over the years. We forged a strong relationship on The Purge when I was at Universal, and we launched STX with his film The Gift. There is no one better at this genre than the team at Blumhouse,” said Fogelson (via The Hollywood Reporter). “We are thrilled to kick this partnership off with a new vision for Blair Witch that will reintroduce this horror classic for a new generation.”
Blum also acknowledged that returning to Blair Witch was “a truly special opportunity” and he was “excited to see where it leads.”
I am also interested to see where this leads. Would the kids lost in the woods capture everything on their cell phones (and possibly uploaded to TikTok) instead of a camcorder? Other than that, will anything about it be markedly different than the original, which was captured via “found footage” from a cracked video camera that revealed some teens get stalked and murdered by a malevolent supernatural force? Time will tell!
